Industry Events & Conferences

Snöball’s Rachel Stephan on the Power of Word-of-Mouth Marketing to Fill Seats and Grow Audiences Year-Round – The Meeting Pool Blog

Having worked in advertising and marketing agencies in her native Lebanon, then for an event publishing company in Montreal, Rachel Stephan launched her own...

How To Measure Event ROI With Event Platforms

Event platforms can be an event planner’s best friend. They have become the building block of a modern event strategy because they offer continuous...

7 Strategies for Boosting Exhibitor Symbiosis

The success of a trade show isn’t just about attendee satisfaction; it’s also about creating an environment where exhibitors can thrive. Traditionally, this depends...

Festivalization: To Be or Not to Be?

How tech events fuel robust employee engagement The tech industry is famous for its festivalized events. And, certainly, they leave a major impact. But what...

The Latest Product Updates from Gevme CONNECT Fall 2024

As the events industry continues to evolve, Gevme remains at the forefront of innovation, consistently delivering cutting-edge solutions to enhance event experiences. The recent...

Grip Integration for Events Management

As an organiser, you aim for continuous improvement to increase the quality of your events and also the participation and involvement of the participants....

Oura has made a gold-laced Gucci smart ring, and it’s ludicrously expensive – The Meeting Pool Blog

BufferAudio player loading… Oura has teamed up with Gucci to produce the Gucci x Oura Ring, a special-edition version of the Oura Ring that’s painted...

What Is An Event Chatbot

In today’s Whiteboard Wednesday, we tackle the question: What is an event chatbot? Chatbots and digital assistants have become our trusted companions at home and...

7 Event Tools to Control Costs and Enrich Attendee Experiences

Rising costs and smaller planning teams ranked among event professionals’ top pain points in 2024. Despite these challenges, attendees’ expectations keep rising. They want more...

The Future of Event Tech Trends, According to Cvent’s Brian Ludwig

Listen to Audio What is more transformational for meeting professionals than flying car pods, underwater hotels, convention centers with aeroponic F&B programs and laser beams?...

Build a Field Marketing Strategy that Maximizes Event ROI

Field marketing can be a game-changer for businesses looking to create meaningful connections, drive customer engagement, and boost sales. Unlike broader marketing strategies, field...

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